Attach a custom URL to a host

Problem:
I would like to attach a custom URL to a host which was added by ansible foreman callback plugin. I know it can be done using host parameters. However, when added, the link provided over there is not clickable, in other words it is not in <a href> HTML block.
I want to give users possibility to search for a host, go to the parameters/or somewhere else if possible and click on a hyperlink which will point user to another portal.

Is it possible ?

Foreman and Proxy versions:
3.8

Distribution and version:
Ubuntu 20.04

Sorry I added a href html block and the whole sentece was create as a link.